Smartphone Filmmaking and Visual Storytelling (MKT560)

Learn to make short smartphone films by using visual storytelling and persuasive techniques to turn  ideas, personal stories and marketing concepts into compelling visual narratives.

This class will combine learning across the concepts of marketing, psychology and filmmaking to help students shape their own story idea into a short film made entirely on their own mobile phone

Students can choose to create a practical advertising video promoting a product or service, or a more open and creative video promoting their personal brand or telling a story that is important to them.

Tap on on the course blocks below to view the syllabus content. 

Smart Film School

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