Zenler Player
Your course is loading. Hang tight.
Digital Story Planning — HT Media
Back to curriculum
0% Complete
0% Complete
About the instructor
How to advance through lessons
Design thinking, not graphic design
10 types of innovation
Case Studies discussion
Problem statement
Introducing The Design Method
24Sata
MEC
MMA
EFJ
APA
WBEZ - Public-powered journalism
Innovation is a process
Compare 3 design methods
The Lean Canvas
The business purpose
Check for understanding
Definition of the Lean Journalism Canvas
Worksheet (Google Docs and PDF)
Process then tools
Threats to digital publishing
Jeff Jarvis: Terrible price publishers have paid
DEFINE THE CHALLENGE
Get the fundamentals right at the start
Who are you designing for?
Draft your problem statement
Build a cross-functional team
Who is on the team?
A check for understanding
What makes a good story?
Political Coverage Journalism Guide
16 Story planning questions
Long form - Solving problems with pagination and SEO
Long form - Problem solving
Long form - Keywords, key phrases and navigation
Long form - Good results
How journalists apply the Design Method
At a Glance: The Design Method steps
10-step process
Paper prototyping
Our Process - At a glance
Write
The Idea Generator
Exercise: Write
The Re-write meeting
Ranking the statements
Exercise: Re-write
Team meeting (90 minutes)
Customer journey maps
Sample user profiles
Build a customer persona
Ask
Ask the right questions
Exercise: Ask (10 minutes)
Public-powered journalism questions
Fast Idea Generator
Digital Subscriber Road Map - What are the successful models and trends around the world.
Five key lessons in digital transformation by Edward Roussel CIO, Dow Jones & WSJ
Download the presentations
Answer
Exercise: Answer
How The New York Times wins at SEO - Video + PDF download
VG - Building News Products
Revenue-generating Ideas that Work
Innovation: 14 business models and 10 types of paywalls
Download the presentation
Using data for audience engagement, Kevin Anderson.
Download the presentation
INDIA: Is digital subscription the holy grail of digital news business?
Transforming News and Newsroom Cultures in The Digital Era
How BILD converts visitors into subscribers
Download the presentation
The Hindu - Digital subscription journey
Story-centric workflow - the CMS workflow for digital integration
Death of 3rd party cookies
Managing Media Companies in Uncertain Times
Emerging business models for publishers
Draft a hypothesis statement
Sprint Worksheet for Team
Draw
Exercise Draw
Re-Draw
Exercise: Re-draw
The moment of truth.
BORIS - Change is a habit
BORIS - Creative space
BORIS - Creative destruction
BORIS - Incubator success Joom Boos
BORIS - Launch imperfect products
BORIS - Building a startup Culture
What did you learn?
Robb's Slide deck
Problem statement
Empathy map
Persona worksheet
Fast Idea Generator
Customer journey maps
Public powered journalism
Lean Journalism Canvas
Sprint Worksheet for Team
Organize a Maker's week
USP Questions
Hypothesis statement worksheet
Storyboarding
Value Proposition canvas
Assumptions mapping worksheet
Innovation flowchart
Collaborative Prototyping
Zoom 1 - Case Studies Public-powered journalism
Zoom 2 - Problem statements
Zoom 3- Data and Audience insights
Zoom 4 - SEO Strategy
Zoom 5 - Social Media
Zoom 6 - Product and CMS features
Zoom 7 - Team pitches
Getting started (20 minutes)
About the instructor
How to advance through lessons
Design thinking, not graphic design
10 types of innovation
Preview
Case Studies discussion
Problem statement
Case studies (50 minutes)
Introducing The Design Method
Preview
24Sata
MEC
MMA
EFJ
APA
Preview
WBEZ - Public-powered journalism
Innovation models (20 minutes)
Innovation is a process
Compare 3 design methods
The Lean Canvas
The business purpose
Quiz 1
Check for understanding
Preview
Lean Journalism Canvas (10 minutes)
Definition of the Lean Journalism Canvas
Worksheet (Google Docs and PDF)
Digital Transformation (15 minutes)
Process then tools
Threats to digital publishing
Jeff Jarvis: Terrible price publishers have paid
Issue a challenge (10 minutes)
DEFINE THE CHALLENGE
Get the fundamentals right at the start
Who are you designing for?
Assignment: Problem statement (20 minutes)
Draft your problem statement
Build a Team (5 Minutes)
Build a cross-functional team
Who is on the team?
Quiz 2
A check for understanding
Storytelling (20 minutes)
What makes a good story?
Political Coverage Journalism Guide
16 Story planning questions
Case Study: Long form (30 minutes)
Long form - Solving problems with pagination and SEO
Long form - Problem solving
Long form - Keywords, key phrases and navigation
Long form - Good results
Apply the Design Method (20 minutes)
How journalists apply the Design Method
At a Glance: The Design Method steps
10-step process
Preview
Paper prototyping
Our Process - At a glance
- Write
Write
The Idea Generator
Exercise: Write
- Rewrite
The Re-write meeting
Ranking the statements
Exercise: Re-write
Assignment: Teamwork (90 minutes)
Team meeting (90 minutes)
Audience / user / customer (30 minutes)
Customer journey maps
Sample user profiles
Build a customer persona
- Ask
Ask
Ask the right questions
Exercise: Ask (10 minutes)
Public-powered journalism questions
Fast Idea Generator
Digital Subscriber roadmaps (90 minutes)
Digital Subscriber Road Map - What are the successful models and trends around the world.
Five key lessons in digital transformation by Edward Roussel CIO, Dow Jones & WSJ
Download the presentations
- Answer
Answer
Exercise: Answer
Digital Transformation Case studies from Publishers (7 hours)
How The New York Times wins at SEO - Video + PDF download
VG - Building News Products
Revenue-generating Ideas that Work
Innovation: 14 business models and 10 types of paywalls
Download the presentation
Using data for audience engagement, Kevin Anderson.
Download the presentation
INDIA: Is digital subscription the holy grail of digital news business?
Transforming News and Newsroom Cultures in The Digital Era
How BILD converts visitors into subscribers
Download the presentation
The Hindu - Digital subscription journey
Story-centric workflow - the CMS workflow for digital integration
Death of 3rd party cookies
Managing Media Companies in Uncertain Times
Emerging business models for publishers
Assignment: Draft a hypothesis statement
Draft a hypothesis statement
Sprint Worksheet for Team
- Draw
Draw
Exercise Draw
Preview
- Re-Draw
Re-Draw
Exercise: Re-draw
- Pitch
The moment of truth.
10 years of Innovation results
BORIS - Change is a habit
BORIS - Creative space
BORIS - Creative destruction
BORIS - Incubator success Joom Boos
BORIS - Launch imperfect products
BORIS - Building a startup Culture
Asessement
What did you learn?
Worksheets and resources
Robb's Slide deck
Problem statement
Empathy map
Persona worksheet
Fast Idea Generator
Customer journey maps
Public powered journalism
Lean Journalism Canvas
Sprint Worksheet for Team
Organize a Maker's week
USP Questions
Hypothesis statement worksheet
Storyboarding
Value Proposition canvas
Assumptions mapping worksheet
Innovation flowchart
Collaborative Prototyping
Zoom Recordings
Zoom 1 - Case Studies Public-powered journalism
Zoom 2 - Problem statements
Zoom 3- Data and Audience insights
Zoom 4 - SEO Strategy
Zoom 5 - Social Media
Zoom 6 - Product and CMS features
Zoom 7 - Team pitches
×
This is an unpublished lesson. This lesson will not be shown for students unless you set it as Public.
Back to Dashboard
No contents are available in this lesson!
No lessons available !
Back to Dashboard
Lesson contents locked
Enroll to unlock this lesson.
Enroll to unlock
Next Lesson